Formulated to meet the highest environmental standards, NORTH, a new collection by Swix, is designed for freeride and backcountry applications in a concise collection made to simplify waxing for new users. This easy collection is a single point of purchase for freeride and backcountry users looking for an eco-conscious home waxing kit. The collection will include basic vice and tuning tools as well as wax made for versatile mountain conditions.
“North is designed for the first-time waxer, the focused backcountry and freeride skier who is searching for a simple solution to better ski care,” explained Swix CEO Steve Poulin. The North line up includes three versatile mountain waxes, basic tuning tools, a skin wax, as well as a small collection of bags for easy transport.
“We’ve seen big growth in backcountry and freeride focused waxing as ski sport progresses,” described Swix Marketing Director, Andy Canniff. ‘This is a natural progression of people who want more from their skiing experience.”
To view the full North lineup, visit Swix at booth 31027E at the upcoming Outdoor Retailer show or email firstname.lastname@example.org to make an appointment.