PeopleForBikes Hosts Women’s Executive Fly-in in Washington D.C.

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Boulder, CO: Continuing a strong year for bike industry presence in Washington, D.C., PeopleForBikes brought together 10 leaders for a women’s executive fly-in from October 17-19. “At PeopleForBikes we work year round to show elected officials about the power of the bike industry,” said Jenn Dice, vice president of business network. “It is so much […]

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Velocio Apparel Raises Nearly $20K for Unity-Focused Charities

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BOW NH, – Velocio Apparel announced donations totaling $19,265 to four non-profit partners, the result from the sales of their cause-market focused, Unity Jersey, a unique design with the mission of highlighting “what brings cyclists together” within the sport. The effort, highlighted through media and ambassadors was a summer-long effort and showcased elite racers, newcomers […]

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Karakoram Prime Connect, the Best Turning Snowboard Binding

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Karakoram has brought their revolutionary splitboard binding technology to the lift-served world, creating the best turning snowboard binding on the planet. “It’s a hell of a binding.” said Karakoram Ambassador and professional snowboarder, Alex Yoder. “I feel a different point of leverage when I initiate my turns. It’s a quicker relay of energy from your […]

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Eisbär Partners with Fischer Skis U.S. for American Distribution

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AUBURN NH- Fischer Skis US LLC announced today they will assume distributorship of fellow Austrian brand, Eisbär, the beloved headwear maker and winter sports staple. “We’re thrilled to pair with Eisbär,” described newly-named Eisbär U.S. Brand Manager, Kathryn Leach. “As a heritage brand in the headwear space with deep ties to skiing, it’s a perfect […]

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Julbo Eyewear Signs National Men’s Cyclocross Champion, Stephen Hyde

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WILLISTON, VT – Julbo, the French mountain peformance eyewear brand, announced today the signing of U.S. National Men’s Cyclocross and Pan American Champion, Stephen Hyde to their athlete roster. The thirty year old will wear Julbo in all cyclocross competition and in an expanded mountain bike season beginning in 2018. Hyde began the 2017 -2018 […]

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Fischer Grows Staff, Program Support, Opens SLC Showroom

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AUBURN NH, Fischer Skis US LLC announced several new staff positions and the formal opening of a Salt Lake City Showroom Space. What we’re aiming for is a previously unseen level of service and support in the industry,“ Explained Ryan Leach, CEO of Fischer Skis US, LLC.”We will devote significant resources to further develop a […]

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Gordini Continues Partnership with Lynsey Dyer and Julian Carr

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ESSEX JUNCTION, VT — Gordini USA is excited to announce continued partnership with Lynsey Dyer and Julian Carr. “Lynsey and Julian’s passion for the mountains is infectious. Not only are they two of the best skiers in the world, their tireless dedication to empowering skiers and riders to get out and enjoy the mountains is […]

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Back to School Giveaway: NorthSt. Bags / Bee’s Wrap / Farm to Feet

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  NorthSt. Bags, Bee’s Wrap and Farm to Feet, all producers of made-in-USA products, have partnered to put together an exciting back-to-school giveaway gear refresh. The giveaway features the NorthSt. Bags Davis day pack and Pittock organizer pouches to keep things tidy,  Bee’s Wrap reusable sandwich wraps for shepherding lunches day after day, and a pack […]

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PeopleForBikes Brings Members of Congress to the Bike Industry

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Throughout the month of August, PeopleForBikes facilitated 19 meetings with key Members of Congress and their staff to discuss the impact of $88 billion dollar bike industry. These congressional visits are part of PeopleForBikes’ summer campaign designed to showcase the economic impact of bike businesses. “We can tell members of Congress about the power of […]

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The Gordini MTN Crew: Work Glove Toughness, Serious Tech

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The work glove for when the weather takes a turn for the worst. The Gordini MTN Crew provides serious warmth and wet weather protection, with all the durability and grit of a work glove. Key features include: Water resistant Downtek insulation to keep your hands warm when the weather takes a turn for the worst: A […]

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Little Bellas Unveils Custom Specialized Mountain Bike

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Burlington, VT — Little Bellas, the non-profit focused on empowering girls through bikes, announces collaboration with bicycle brand, Specialized. Together the teams launched a custom Pitch mountain bike for the Little Bellas program. The Little Bellas Pitch comes in a “gloriously savage” Chambray Blue, inspired by the Little Bella brand, with a specially designed decal pack […]

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Gordini USA Partners with Press Forward

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ESSEX JUNCTION, VT — Gordini USA Inc., a family-owned, global leader in glove manufacturing for skiers and riders for over 60 years, announces a partnership with Press Forward PR for media relations, content creation, and brand strategy. “Gordini USA is excited to partner with Press Forward. We look forward to cultivating a highly innovative and […]

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Gordini Launches ERGOknit: The First 3D Knit Glove

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ESSEX JUNCTION, VT — Gordini’s heritage is built on seven decades of innovation. We are now revolutionizing glove design with ERGOknit, the 3D knit glove. This technology leverages 3D knitting currently used in cutting edge footwear, into glove construction. Creating a first of its kind for people who like to stay active in the cold […]

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Velocio Apparel Secures Investment, Hires Laura Spencer

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Velocio Apparel, a New England-based cycling brand specializing in performance apparel, has closed a Series A investment round led by Steve Fuller, former L.L.Bean Chief Marketing Officer.  Fuller, speaking on behalf of his three-person investor group, described the interest in Velocio as born from the brand’s product quality and growth since its founding in 2014 […]

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Father’s Day Giveaway: Opinel / North St. Bags / Julbo

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Opinel, the storied knife brand from France, North St. Bags, a Portland, OR-based outdoor, lifestyle and cycling outfitter and Julbo Mountain Eyewear are collaborating for an everyday carry giveaway this Father’s Day. The brands each offer purposefully designed goods that improve the daily carry. The winner will receive a North St. Bags Davis daypack, and set of VX Pittock […]

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PeopleForBikes Scored The Bike Networks in 299 U.S. Cities – Here’s What They Found

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PeopleForBikes recently announced the first ever tool for measuring and comparing bike infrastructure around the country. The tool can be found here, and if you would like to a more in-depth exploration of what they found you can check out the PeopleForBikes blog post here. The new PlacesForBikes Bike Network Analysis is a first-of-its-kind project […]

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PeopleForBikes: Five Controversial eMTB Questions Answered

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As eMTBs grow in popularity, so has the controversy around them. The reality is that in some areas, there are clear guidelines around eMTBs and over 10,000 miles of trail accessible to eMTBs in the U.S. “At PeopleForBikes, we believe the more people who ride bikes, the better. A significant barrier for many to jump […]

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Fischer Sports Hires Mike Hattrup as Backcountry Specialist / Western Territory Manager (CA, AZ, NV)

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AUBURN, NH- Fischer Sports USA announced today the hire of legendary skier and ski product developer, Mike Hattrup to the position of Backcountry Specialist / Western Territory Manager. Hattrup, an AMGA certified guide and longtime ski industry icon, will lead up backcountry outreach and product development, while supporting western regional sales of the Fischer Brand. […]

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Five Places You Can Go on an Epic eMTB Adventure

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Electric Assisted Mountain Bikes, or eMTBs for short, are quickly becoming the exciting new way to explore by bike. Their ease of use is opening up biking to everyone regardless of fitness level or age. While eMTBs are still regulated as motorized vehicles when it comes to trail access, there are over 10,000 miles of […]

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Opinel x Topo Designs Collaborate on No. 8 Pocket Knife

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Storied French knife brand, Opinel, and American outdoor outfitter, Topo Designs, announce an adventure-ready collaboration based around the Opinel No. 8 pocket knife. The two brands, celebrating a love of well designed goods, brought an updated look to the knife’s timeless outdoors style. The Opinel x Topo Designs limited edition No. 8 sports a bright […]

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Little Bellas Launches Birkie Weekend Camp

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Little Bellas, a national organization dedicated to helping young women realize their potential through cycling, announces the Birkie Weekend Camp in Hayward, WI, Saturday, August 12th at the Highway 00 Trailhead. The Birkie Weekend Camp is an all-girls adventure  program designed to get girls hooked on the sport of mountain biking. The one-day program will […]

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